T-Mobile ends sponsorship; teams to continue with new name
The T-Mobile cycling program has lost its title sponsor, but the American director of the men’s and women’s teams said Tuesday that both will continue to operate with private support.
…”We arrived at this decision to separate our brand from further exposure from doping in sport and cycling specifically. This was a difficult decision given our long history of support for professional cycling and the efforts of Bob Stapleton in managing the team in 2007,” said Hamid Akhavan, CEO of T-Mobile International and a member of the Deutsche Telekom board of directors.
“We have an obligation to our employees, customers and shareholders to focus our attention and resources on our core businesses. We have worked very hard with the current team management to promote clean cycling sport, but we reached the decision to continue our efforts to rid all sports of doping by applying our resources in other directions.”
Talk about waiting for the other shoe to drop….
Subject: Another one bites the dust….
Maybe Hincapie will ride for RIDECLEAN??
Yeah, if they’ll have ‘em.
And I’m guessing they wouldn’t.
Update: Good write up over at velonews.com on the history of T-Mobile.by